Branding a Town, Growing a Legacy

One of the projects I’m most proud of is the brand identity I created for the Town of Hepburn, Saskatchewan.

Their vision was to celebrate the town’s roots and history while creating something warm and inviting for both tourism and local pride. I designed a logo and apparel pieces that incorporated meaningful elements, like wheat, to reflect the town’s heritage.

The flowing font style was chosen to express the modern, soft rhythm of life in Hepburn. What made this project truly memorable was the connection the town board felt to the final design, their gratitude and excitement meant everything to me as a designer.